Work at Home Business

As some of you know; there are 3 of us in the family all working online.
I get ask all the time, what we all do. We all have our own sites and we also have ‘family’ projects.

Like any other family or business, we all have different things we are good at and we each do our part.
We started another new site last week so; I thought I would share a bit of how we did it.

Usually one of us sees a product that we think might be a good seller. I take some of the keywords/phrases and start pumping them into Market Samurai (my favorite keyword tool).
IF we see that the product shows promise, I dig down through the keyphrase’s. I won’t go into the details of the research but, some of our ideas are great, others suck.

If we think we are going to go for it, Brad and I start looking for sites that offer an affiliate program for our chosen product.
See so far Cait has gotten off easy on this new project.

Now we have our phrases, signed up with affiliates, and Brad has talked to the owners of the affiliate programs we have decided to go with.

I pull out the possible keywords/phrase; Brad goes in and starts looking for domains. Once he finds one that fits in the Samurai phrases it is bought and loaded.

Brad does the upload of templates, customizes themes, and ask me if it looks ok. I of course have no clue if they look ok so, he gets Cait to work with him on design. Anything like headers, banners, buttons… I let them have at it. I know nothing about colors, pictures, or CSS.

Once the site is online, I start doing more with picking the key phrases such as tags and meta descriptions. I also make sure we have all the settings for RSS, URL’s, and any other piddlie site set up. I also get emails set up for that project.

Brad is busy manipulating and uploading pictures. He titles the picture, writes a mini description, has the links to the product (on the affiliate site) and the link to the picture. From there he skypes them to Cait to get them ready to post.

Now we need product descriptions. On our most recent site, Cait has been writing those. She has a way of writing that pulls extra searches in. God bless her! For this site Cait has the best perspective about the product. Whoever can explain the product best gets the descriptions job.

Once Cait gets a few descriptions done she skypes them to me. I start posting the pictures with the proper descriptions and affiliate links. I also do the tags, titles, and internal linking.

In between posting, I go and make sure the RSS Feeds are getting picked up and start building some easy incoming links.

With this last site we have several types of the same product so, it has been ongoing for each of us.

The site started 1 week ago and is getting incoming searches. Not exactly the ones I am going for but, we have a good bit of competition. I know we need a little time to get up to the top. We do have the benefit of knowing that our competition has shitty descriptions, their backlinks have allot of bad anchor text, and they don’t have Brad and Cait to help them.

I can not imagine people could do all of this alone. It takes all 3 of us to get good results. Now the list of jobs above is how we are doing this latest project. Most time our jobs are the same no matter what we are doing but, it is subject to a little bit of change.

Our outsourcing is basically done a crossed the kitchen table or as far away as the couch.

If one of our other sites needs something then one of us just goes and does it. Heck we are all within yelling distance so, help is never far away.

So there is a little look inside the workings of our family team.

Sheryl Loch

Today I opened the Internet Marketers Guild Forum to see a new member.
I thought oh cool, they had even made a post.

This person made their 1st post in the Marketing Topics section.
I would prefer a person at least do an intro before trying to give to much marketing advice. But, I’ll see what they had to say.

It was to my surprise not an ad with a million links. It was just a post – no links. Hmm, could be ok but, it seemed like a post for a specific propose.
I better check out who this user is.

I have a habit of checking usernames in Google. I want to see who they are, where they come from, and their habits online.
In just seconds I could see that this person belongs to MANY forums.
I took a peek at a few and each forum was joined in the last day or so and they made the same post each place.

I then took an unique sentence from the post and stuck that in Google. Holy crap!
Only 3,550+ returns. Hmmm, this guy has been busy. Yes, almost all forums and blog comments that matched this post were left by the same person.

That is the type of junk that clogs the internet.
It ruins forums because real members have to wade through junk post to find anything good.
Blog owners finally turn off comments to their blog because of people posting junk like this.

I deleted this person from the forum!
I do not see any reason to let them abuse our members or site like that.
If each time a post like theirs was made it was deleted then maybe they would get the idea that they are wasting their time and ours!

Cleaning up the internet 1 garbage post at a time.

Sheryl Loch

Back linking may not be a pretty or sexy thing to most people, but we realize it is the life blood of organic traffic. There is a bit more to just owning a website if you want people to see it. On site SEO we won’t even get into right now. It is the off site SEO, the linking that I want to talk about.

Some of the different link types are reciprocal links. The reciprocal link is one in which you have made some kind of deal or exchange. I link to your site and you link to mine. Not my favorite type of linking unless you know the person on the other site isn’t going to take your link down after a couple of weeks, or stick you on a link page with a ton of other links, not a real good Google move. I will use reciprocal links when it is with a site I like, Loaded Web where you have an account, profile, and submit your site. In return there is a little Loaded Web banner to link back to them. They gain power you get power.

Deep links, perma-links, direct links, or sub-links are all the same thing. These are the links that go directly to your post or article. It is important to use these links when you can to give power to that particular area of your site. If all of your back links are pointing only to your home page and you have none pointing to specific article pages, then you are not getting the full benefit of your linking activities. Deep Linking to Improve Your SERP Results

Back linking is an absolute necessity if you want people to find you in the searches. Think about direct links for a moment. When I tell all my friends on my blog about this great page of yours, I am not going to link to your home page, I am going to copy and paste the actual webpage address, for a particular post, out of my browser, into my blog. That is deep linking and what is considered to be natural linking by the search engines.

Ok now that you have set your goal of how many links you will get each day and worked at it for awhile, one day you look at your site stats and you have more page rank. Now that is sexy, I’m talking the power of linking is totally sexy.

We have built the Blog Co-Op to help you build your Deep Back Links

Sheryl also has other articles here on her blog that talk about the Importance of back linking.

Blog Co-Op Information

Brad West ~ onomoney