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Traffic Exchanges

03/29/07

Permalink 09:26:10 am, by Brad West Email , 528 words, 487 views   English (US)
Categories: Marketing

Traffic Exchanges

Unfortunately there are some traffic exchanges that are not cracked up to what they say they are. Some traffic exchanges are set up by the owner to give 'the owner' the ultimate traffic experience. Some may display that you have received page visits when in reality, you have not. Most traffic exchanges now are playing fair because of ad tracking making them accountable for their statistics. My point is to watch your efforts by tracking your results. Using an ad tracker is a great way to know if you are getting the hits and where they are coming from. The ad tracker is very simple to set up.

People are becoming wiser about how to utilize traffic exchanges to their.
Still yet, many people are unaware of the best ways to use traffic exchanges. A lot of what you do with traffic exchanges depends on what you are promoting.

If you are promoting a brand new biz op,
then you'll want to give that biz op page a shot for awhile. Because it is so new, people have never viewed it before, it can be an eye grabber.

The most effective way to utilize traffic exchanges
is with a lead generation page. No matter what you are selling or what you are promoting, the traffic exchange member is only going to have a few seconds (10 to 30 usually) to view your page.

It's just common sense! If you have a splash page that includes a lot of content, there is no way the viewer can soak up the info in just seconds. The viewer has only seconds to see your page, decide if they are interested enough to pause the timer. Your headlines are crucial, more than ever in this case. A rule of thumb if you are getting click troughs on a traffic exchange, the page you are using is worthy to use most anywhere and be effective. Here is a great tool to check your headlines! Emotional Marketing Value Headline Analyzer.

There are two ways to set your page up to provide prospects with more information once they have taken notice of your headlines and stopped to take a look. One is to provide them with a button to go directly to your page, and the other is to ask them to give you their name and name and e-mail address so you can provide them with more information later when it is more convenient for them. Sometimes I give them a choice and provide them with both. Always assure them that by submitting their e-mail address their information will be kept private.

When the form is submitted, it goes to your autoresponder that sends the information to the interested party. The submitter is now in your autoresponder, the first message that you send out should confirm their e-mail address as to provide you with a double opt in e-mail address, once your autoresponder has that conformation you can allow it to send the information requested.

With most autoresponders it's easy to copy the form and paste it into the web page you create for lead generation, sign ups, sales, when utilizing traffic exchanges.

Brad West
Onomoney

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